Helena Kmochova | lucieWEB.dev

Helena Kmochova

mobile design

services

  • research/strategy
  • UI/UX
  • web development
  • SEO
  • marketing campaign


brief

Creating a tailored presentation for a freelancer which would also support her professional services, facilitate her work with clients and help get new ones.



client

Helena is a freelance financial advisor with 8 years of experience.

unique illustrations final stylescape


collaboration

Following my previous experience,
I have asked talented designer Martin Novotny to work with me on the UI/UX and graphic assets for this project.



challenge

There were four main challenges we had to face: How to stand out from competitors. How to create a quality, trustworthy product despite the reputation this field has in the public opinion of Czech Republic. To create a product supporting Helena’s work that helps build respect and gives authenticity to her services which will also serve as a standard tool for daily use. And finally create a channel for acquisition of new clients.

responsive web design

solution

With close cooperation with Helena, we created unique content focused on clients needs which would not be found anywhere else. (For example: In the mortgage section - mortgage timeline or 3 steps to get mortgage) The results were great. It helped us simplify work with clients and build trustworthy relationships which was one of our main goals.

Helena§s Avatar icons for web

process

After researching competitors and a deep analysis of Helena’s business, we have agreed to build the website with emphasis on Helena's many years of experience. We put together unique guidelines for clients which would be found only on her website. During the design phase we came with the idea of a beautifully illustrated avatar that will represent Helena throughout the entire website. Also the illustrations, icons and functional interactive elements were made exclusively for this project.



Tomas Klus

I discovered that listening to music helps me focus on coding. In this project I listened to a mix of songs from Tomas Klus and Krystof.




arrow view project

tablet mockup
red triangle

services

  • research/strategy
  • UI/UX
  • web development
  • SEO
  • marketing campaign

brief

Creating a tailored presentation for a freelancer which would also support her professional services, facilitate her work with clients and help get new ones.

client

Helena is a freelance financial advisor with 8 years of experience.

collaboration

Following my previous experience,
I have asked talented designer Martin Novotny to work with me on the UI/UX and graphic assets for this project.

challenge

There were four main challenges we had to face: How to stand out from competitors. How to create a quality, trustworthy product despite the reputation this field has in the public opinion of Czech Republic. To create a product supporting Helena’s work that helps build respect and gives authenticity to her services which will also serve as a standard tool for daily use. And finally create a channel for acquisition of new clients.

solution

With close cooperation with Helena, we created unique content focused on clients needs which would not be found anywhere else. (For example: In the mortgage section - mortgage timeline or 3 steps to get mortgage) The results were great. It helped us simplify work with clients and build trustworthy relationships which was one of our main goals.

process

After researching competitors and a deep analysis of Helena’s business, we have agreed to build the website with emphasis on Helenas many years of experience. We put together unique guidelines for clients which would be found only on her website. During the design phase we came with the idea of a beautifully illustrated avatar that will represent Helena throughout the entire website. Also the illustrations, icons and functional interactive elements were made exclusively for this project.

Tomas Klus

I discovered that listening to music helps me focus on coding. In this project I listened to a mix of songs from Tomas Klus and Krystof.

contact

contact